Can I filter for press releases only from specific competitors?

Yes, DryMerge allows you to specify which competitor press releases to track by filtering the RSS feed based on keywords or source URLs.

Can this automation update existing records instead of creating new ones?

Yes, DryMerge can be customized to update existing Salesforce records with the new press release information instead of creating new records.

Who finds this automation useful, and what do they use it for?

This automation is particularly useful for marketing and competitive intelligence teams who need to systematically track and analyze competitor news and updates.

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RSS by DryMerge + Salesforce

Add Competitor Press Releases to Salesforce Records

Stay ahead in your competitive analysis by adding competitor press releases to specific records in Salesforce. This automation helps in orderly tracking and analyzing competitor activities by updating a Salesforce record whenever a new press release appears in an RSS feed.

New Competitor Press Release

Triggers when a competitor's press release appears in the RSS feed.

Update Salesforce Record

Updates the corresponding record in Salesforce with details from the press release.

See more RSS by DryMerge to Salesforce integrations or use AI to customize your automation.

or pick a common variation below

Push Industry News from RSS to Salesforce Records

RSS by DryMerge + Salesforce

Add New RSS Feed Articles to Salesforce Records

RSS by DryMerge + Salesforce

Convert Industry Articles to Salesforce Leads

RSS by DryMerge + Salesforce

How to use DryMerge

Ask for what you want.

Tell DryMerge what you want to automate using plain English. For example, "Add competitor press releases to Salesforce records"

Add competitor press releases to Salesforce records

DryMerge figures out the details.

Based on your description, DryMerge identifies the apps involved, determines the appropriate triggers and actions, and creates the automation for you.

Sure! Connecting

Your workflow is ready to go!

Once DryMerge has created your automation, it will run automatically whenever the trigger event occurs, saving you time and effort.

Frequently Asked Questions

Our Capabilities

See what DryMerge can do with RSS by DryMerge + Salesforce.

Read RSS Feed

Reads an RSS feed and retrieves its content

New RSS Feed Entry

Triggers when a new RSS feed entry is available

Create Contact

Creates a new contact in Salesforce

Delete Contact

Deletes a contact in Salesforce

Update Contact

Updates an existing contact in Salesforce

Read Contact

Reads details of a contact in Salesforce

Create Account

Creates a new account in Salesforce

Delete Account

Deletes an account in Salesforce

Update Account

Updates an account in Salesforce

Read Account

Reads an account in Salesforce

Create Case

Creates a new case in Salesforce

Delete Case

Deletes a case in Salesforce

App details

RSS by DryMerge

RSS (Really Simple Syndication) is a web feed format used to publish frequently updated content. Monitor, parse, and act upon new content from various sources.