Can I include multiple criteria for audience segmentation?

Yes, you can use multiple criteria for segmenting audiences, such as combining job titles and industry types. Specify your criteria to DryMerge, and it will configure the segments accordingly.

Can I integrate this with my remarketing strategy?

Absolutely. You can use these custom audiences for remarketing purposes by defining your remarketing goals. DryMerge will ensure the custom audiences are available for your Google Ads remarketing campaigns.

Which roles benefit from this automation?

Digital marketers and campaign managers benefit from this automation by targeting their ads more precisely, leading to higher engagement and conversion rates.

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Enrich by DryMerge + Google Ads

Create Google Ads custom audiences using enriched lead segments

Refine your ad targeting by creating custom audiences in Google Ads based on enriched lead segments from EnrichLeads. This automation allows you to segment leads into more precise groups using comprehensive data, such as job title, industry, and engagement levels, leading to more relevant and effective ad campaigns.

New Lead Segment

Triggers when a new lead segment is created.

Create Custom Audience

Creates a custom audience in Google Ads based on the segment.

See more Enrich by DryMerge to Google Ads integrations or use AI to customize your automation.

or pick a common variation below

Segment Google Ads audiences with enriched data

Enrich by DryMerge + Google Ads

Measure Google Ads campaign success with enriched lead metrics

Enrich by DryMerge + Google Ads

Align Google Ads bidding strategies with enriched lead data

Enrich by DryMerge + Google Ads

How to use DryMerge

Ask for what you want.

Tell DryMerge what you want to automate using plain English. For example, "Create Google Ads custom audiences using enriched lead segments"

Create Google Ads custom audiences using enriched lead segments

DryMerge figures out the details.

Based on your description, DryMerge identifies the apps involved, determines the appropriate triggers and actions, and creates the automation for you.

Sure! Connecting

Your workflow is ready to go!

Once DryMerge has created your automation, it will run automatically whenever the trigger event occurs, saving you time and effort.

Frequently Asked Questions

Our Capabilities

See what DryMerge can do with Enrich by DryMerge + Google Ads.

Enrich Lead Information

Enriches with lead information

Enrich Company Information

Enriches company information using external data sources

Prospect People

Prospects for potential individuals based on given criteria

Prospect Companies

Prospects for potential companies based on given criteria

App details

Enrich by DryMerge

Enrich your leads with additional context and insights. Automate lead enrichment by pulling in data from various sources and sync the enriched data with your CRM.

Google Ads

Google Ads is an online advertising platform to create and manage ad campaigns. Monitor ad performance, adjust bids, and automate your digital marketing efforts.

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